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Tuesday, June 5 • 14:45 - 15:45
Tomorrow’s Customer Experience is Happening Today: What Content for Modern Consumers Looks Like

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We’ve heard Seth Godin’s famous assertion, “Content marketing is the only marketing left.” But “content marketing” now means a world of interactivity, immersive experiences, user-generated content, technological innovation and more. No matter the form, your audience needs the answers they’re seeking. How are you balancing what their needs with your need to stand out? Join leading content experts as they share their secrets and strategies for successful content marketing today and tomorrow.
Speakers
avatar for Jessica Gioglio

Jessica Gioglio

Author, Speaker, and Marketing & Public Relations Director
Jessica Gioglio is the co-author of, “The Power of Visual Storytelling,” and the upcoming “The Laws of Brand Storytelling,” to be released in November 2018. Professionally, Jessica has led innovative digital marketing, public relations and social media programs for companies... Read More →
avatar for Eleni Stefanou, Guardian News & Media

Eleni Stefanou, Guardian News & Media

Social Producer
Eleni has worked in digital media for over nine years. She established the British Film Institute's social media strategy and now works at the Guardian, producing off-platform journalism and helping to define new forms of storytelling. She is currently focused on rolling out the Guardian's... Read More →
avatar for Ewan Turney, England Rugby

Ewan Turney, England Rugby

Head of Content and Campaigns

Tuesday June 5, 2018 14:45 - 15:45 BST
Hall Two Kings Place, 90 York Way, London, United Kingdom
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